Volume XX, Issue 1, Cross-Cultural Management Journal
Issue 1
Irina- Teodora MANOLESCU, Nelu FLOREA, Carmen-Claudia ARUSTEI
 

Changes that occur in the socio-economic environment determine new challenges for individuals that strive to acquire new, more valuable competencies. The universities, considered one of the most important pillars in developing such competencies, are challenged to develop and harmonize different forms of education (formal, informal and non-formal) in order to respond to individuals’ and organizations’ needs. The mixture of learning forms can bring competitive advantage for the universities. However mixing the learning forms is not so easy to accomplish, considering that the stakeholders’ requirements could be divergent and the resources are limited. This paper aims at presenting the advantages and disadvantages of these forms of learning and also outlines few examples of the interferences. At last, the paper presents some preliminary results of a quantitative research regarding the perception on the usage of the three forms of learning of one of its stakeholders - the higher education candidates. Some implications for both universities and high school education are highlighted.

  • Type: Case Study
  • Published on: 20th May, 2018
  • Keywords: Forms of education, Interferences of learning forms
  • Pages: 7-15
  • Received: 18th April, 2018
  • Final revision and acceptance: 18th May, 2018
Volume XX, Issue 1, Cross-Cultural Management Journal
Issue 1
Péter Miklós KŐMIVES, Mária HÉDER, Krisztina DAJNOKI
 

The function of the higher education institutions is changing nowadays. The higher education used to be a special system reserved for the dedicated ones earlier: for those, who were the most talented and/or the wealthiest members of the society. They had the chance to learn, and the knowledge they have collected at the universities guaranteed a good job with a good salary for them. New types of students appeared at the universities lately: for us the most important is the age group over 25 years. These students are typically part-time students: they are working and studying in parallel. This trend results in another need: the recognition of non-formal and informal learning collected by the employees during their career. In many cases the lifelong learners’ tuition fees and the different donations can cover a significant part of the higher education budget. For supporting the education companies always want some kind of compensation: this can be the validation.

  • Type: Review Article
  • Published on: 20th May, 2018
  • Keywords: Education, Labour market, Employment, Recognition of prior learning, Validation
  • Pages: 17-22
  • Received: 15th May, 2018
  • Final revision and acceptance: 18th May, 2018
Volume XX, Issue 1, Cross-Cultural Management Journal
Issue 1
Anca Cristina COLIBABA, Ștefan COLIBABA, Cintia Lucia COLIBABA
 

The article is a study on enhancing veterinary students’ cultural competences as achieved through the ZOE European project within a partnership of institutions and organisations from five countries, coordinated by the Ion Ionescu de la Brad University of agricultural sciences and veterinary medicine Iasi, Romania. The impact of cultural diversity on the provision of health care has created new responsibilities especially for academic institutions which are asked to prepare the future doctors, who need to be culturally competent in order to deliver quality services to their clients no matter their cultural background, religion, beliefs or language competence. The article presents some of the cultural barriers doctors face nowadays to the effective treatment and prevention of malaria and dirofilariosis, as well as case studies collected from students themselves and used as effective teaching tools in educating medical students to become culturally competent providers and practitioners.

  • Type: Case Study
  • Published on: 20th May, 2018
  • Keywords: Multiculturalism, Cultural competence, Case study, International students
  • Pages: 23-28
  • Received: 15th May, 2018
  • Final revision and acceptance: 18th May, 2018
Volume XX, Issue 1, Cross-Cultural Management Journal
Issue 1
Magdalena VELCIU, Liliana GRECU
 

Internationalization of higher education and workforce is an increasing phenomenon, due to global competitiveness and global competition for hiring of well-educated workers and talents, in order to generate benefits and progress. In these circumstances, the present article aims to evaluate the ability of young people to manage their learning and work experiences. So, we present the main results and conclusions of a questionnaire-based survey, asking young graduates about their educational and working experiences abroad and their motivations for returning home and decision for working in Romanian companies. The conclusions reveal that there are many forces that drive the returning behaviour of well-educated graduates that shows their ability to support change and transfer learning outcomes and competences from one job to another.

  • Type: Case Study
  • Published on: 20th May, 2018
  • Keywords: Well-educated graduates, Returning behaviour, Professional development
  • Pages: 29-32
  • Received: 23th April, 2018
  • Final revision and acceptance: 18th May, 2018
Volume XX, Issue 1, Cross-Cultural Management Journal
Issue 1
Angelica-Nicoleta NECULAESEI (ONEA)
 

In this article, the attempts to structure social reality by Bourdieu were linked to the system of values proposed by Allport, Vernon and Lindszey to systematize the fields of human action, in order to better understand their content and the relationships between them. The starting point is the concept of habitus proposed by Bourdieu, and critical analysis and conclusions refer to some useful points in building a possible model of explanation and understanding of social life.

  • Type: Review Article
  • Published on: 20th May, 2018
  • Keywords: Bourdieu, Habitus, System values, Fields, Culture
  • Pages: 33-42
  • Received: 20th April, 2018
  • Final revision and acceptance: 18th May, 2018
Volume XX, Issue 1, Cross-Cultural Management Journal
Issue 1
Veronica Ioana ILIEȘ
 

In a society dominated more than ever by a competitive environment, self-development can play a key role in gaining the wanted job or internship program for students and young professional. Learning how one can develop a personal branding program in a strategic way is, in this context, an important acquisition. The present study leads to the development of a simple model that young adults can use to create a personal branding process. Following some simple steps, young people aspiring to a successful professional life can have more opportunities and a better start in their professional activity. The study will first follow a literature review of relevant works in personal branding theory. The second objective of the study is to present the model developed by the author and that is used in the activity of creating a personal branding plan with students studying communication and public relations in a university of Romania. The study is based on a cross-sectional observation research method, conducted on a sample of 286 students from a faculty of communication, public relations and advertising in Romania, over a five-year period, students who attended a personal branding course. The results identified the needs and aspirations of students interested in personal development through personal branding strategies and led to the creation of a simple model of personal branding that can be followed by students and young professionals.

  • Type: Case Study
  • Published on: 20th May, 2018
  • Keywords: Personal branding, Strategic personal branding, Model, Students, Young professionals
  • Pages: 43-51
  • Received: 26th April, 2018
  • Final revision and acceptance: 18th May, 2018
Volume XX, Issue 1, Cross-Cultural Management Journal
Issue 1
Shivam SAKSHI, Pető KÁROLY
 

The purpose of this work is to examine the Fast Moving Consumer Goods (FMCG) industry in India with an emphasis on rural India. This is a review article compiling information from various reports, articles and research papers in the related fields. This study shows how FMCG market is playing a vital role in the Indian economy and how rural areas of India are welcoming the FMCG sector. Predictions by various reports about the FMCG sector of India are also included in the article. It is understandable from this article that how world’s well known nation for its traditions and values is now also adapting to the new dimension of living standards. In FY17, rural India accounted for 60 per cent of the total FMCG market, 80% of FMCG categories are growing faster in rural India as against urban India. Total rural income, which is currently at around US$ 572 billion, is predicted to reach US$ 1.8 trillion by FY21. India’s rural per capita disposable income is estimated to increase at a CAGR of 4.4 per cent to US$ 631 by 2020.

  • Type: Review Article
  • Published on: 27th May, 2018
  • Keywords: Fast Moving Consumer Goods, Indian FMCG, Rural markets
  • Pages: 53-58
  • Received: 17th April, 2018
  • Final revision and acceptance: 15th May, 2018